Storial.co is Hiring Product Marketing Manager

Storial.co is social storytelling platform that allows writer to do direct publishing of their stories, get direct feedback from readers and do direct monetization through premium chapter. Readers have the benefit of reading more than 80,000 free chapters in 40 different genres. Product Marketing is crucial for our company’s growth. You will be given an exclusive opportunity in data-driven marketing including developing growth strategy, marketing optimization and executing it.

Product Marketing Manager
We need you to:
  • Understand Storial users’ needs and mindset. Develop the marketing strategy for Storial based on an understanding of our users and the ecosystem using data-driven approach
  • Build end-user journey map and investigate how to improve acquisition and retention of Storial writers and readers through user data and interview
  • Leverage the product to help scale programs for readers and writers that will improve their reading convenience and publishing success on Storial
  • Optimize product experience for Storial readers & writers. Do design sprint to validate (or invalidate) hypothesis to solve users and business problem
  • Own and manage Storial product roadmap
  • Conceptualize, plan and execute integrated marketing campaigns to launch new products and features
  • Develop relevant metrics to measure and track the success of various marketing campaigns
  • Work closely with our marketing, design and tech teams to better define, implement and iterate on solutions together
  • Clearly define and prioritize challenges and opportunities to ensure we are working on the right things at the right time
We’re looking for you:
  • At least 2 years of professional experience as a product manager
  • Experience in doing market research, competitor analysis, and 1:1 sessions to get user feedback
  • Able to create a detailed go-to-market strategy and executing against the plan
  • Detailed in documenting all learnings
  • Proven track record of managing all aspects of a successful digital product throughout its lifecycle, as well as knowledge in MVP framework, user research and A/B testing
  • Experience in analytical/tracking tools, as well as knowledge of tools; Google Analytics, Google Tag Manager, etc

If it resonates with you, please send your cover letter and CV to lia@storial.co

 

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